Flooring · interior remodeling
In-Home Flooring Estimates, Booked for You
Homeowners replacing floors in one room or the whole house, confirmed by phone and booked as in-home measure and estimate appointments.
- No agency fee
- No retainer
- No-shows refunded
- Appointments unique to you
Trusted by contractors and growing companies
Why flooring contractors choose booked appointments over leads
Flooring has a lead problem: lots of price shoppers, lots of “just one room,” and very little qualification. If your team measures every inquiry, you lose days to jobs that never close.
We run flooring campaigns built around whole-room and whole-home projects, then confirm square footage, material and timing before booking the measure. Our flooring campaign for one installer produced 30 homeowner leads at $50.24 each on a $60/day budget.
Case studies
Results from flooring and other remodeling campaigns
Our latest Meta campaigns for a flooring company and a kitchen remodeler, straight from Ads Manager, plus results from earlier home-improvement work.
Flooring
Flooring Company: 30 Homeowner Leads at $50.24
- 30
- Homeowner leads
- $50.24
- Cost per lead
- $1,507.24
- Ad spend
- $60/day
- Daily budget
Kitchen Remodeling
Kitchen Remodeler: 84 Leads From 4 Creative Tests
- 84
- Homeowner leads
- $33.01
- Average cost per lead
- $21.00
- Best creative cost per lead
- $2,772.46
- Total ad spend
Commercial Roofing: 313+ Inquiries, $3.1M Revenue
Built an inbound system that replaced referral dependence with 313+ project inquiries and $3.1M in revenue.
- Revenue generated
- $3.1M
- Project inquiries
- 313+
Los Angeles Builder: $1.04M in Pipeline
Recovered high-intent local demand from competitors and created an estimated $1.04M in pipeline.
- Est. pipeline impact
- $1.04M
- Project opportunities
- 26
California Solar Installer: 198 Closed Projects
Predictable homeowner demand in one of the most expensive ad markets in the US: 198 closed projects, $4.95M in project value.
- Project value generated
- $4.95M
- Closed projects
- 198
Free consultation
Get flooring appointments in your calendar
Tell us about your business. We'll show you how many booked appointments your market can produce and which plan costs you less.
- 1We review your market, niche and budget within 24 hours.
- 2On a free consultation, we estimate how many appointments you can expect each month.
- 3If it's a fit, campaigns launch and appointments start landing in your calendar.
Qualification
What a qualified flooring appointment looks like
You set the criteria. We confirm each one on the phone before booking, so your estimator only meets homeowners who fit.
Flooring criteria we screen for
- Homeowner in your service area
- Minimum project size you set (rooms or square feet)
- Material preference identified (hardwood, LVP, tile, carpet)
- Timeline within your window
- Agrees to an in-home measure
Outside your criteria? It isn't booked, and you aren't billed.
Campaigns
How we find flooring homeowners
Whole-home focus
Creatives that show full-floor transformations attract bigger projects than single-room offers.
Material-first ads
Naming the material up front (LVP, hardwood) filters out homeowners who only want the cheapest price per square foot.
Measure-visit framing
We book a free in-home measure, the step flooring buyers expect, instead of a vague “consultation.”
Process
From ad to booked appointment
- Step 1
Strategy call
We agree on your niches, service area, minimum project size and what counts as a qualified appointment.
- Step 2
Campaign launch
We build and run ads for your company in your service area. On the $150 plan, you fund the ad spend directly.
- Step 3
Phone qualification
Our team calls every homeowner who responds and confirms ownership, scope, budget and timeline.
- Step 4
Booked in your calendar
Qualified homeowners are booked straight into your calendar with the project details. Each one is unique to you.
- Step 5
Pay per booked appointment
You're billed per booked appointment. If the homeowner doesn't show, we refund it.
Pricing
Flooring appointments: $350, or $150 + ad spend
The same flat pricing in every niche and every state. No agency fee, no retainer, no-shows refunded.
All-in
$350per booked appointment
We fund the ads. You pay only for booked appointments.
You fund the ads
$150per booked appointment
You pay the ad spend (minimum $70/day). We do everything else.
Proof
Proof from our flooring and remodeling campaigns
Straight from Meta Ads Manager and the CRM pipelines we run for clients: every lead, booked appointment, no-show and won deal is tracked.
Locations
Flooring appointments near you
Local flooring appointment pages for the largest US markets. We run campaigns in every state.
- New York, NY
- Los Angeles, CA
- Houston, TX
- Chicago, IL
- San Antonio, TX
- Philadelphia, PA
- Phoenix, AZ
- Las Vegas, NV
- San Diego, CA
- Dallas, TX
- Austin, TX
- San Jose, CA
- Jacksonville, FL
- Charlotte, NC
- Indianapolis, IN
- Fort Worth, TX
- Orlando, FL
- San Francisco, CA
- Columbus, OH
- Miami, FL
- Louisville, KY
- Denver, CO
- Seattle, WA
- Portland, OR
- Nashville, TN
- Sacramento, CA
- Boston, MA
- Pittsburgh, PA
- Baltimore, MD
- Omaha, NE
- Atlanta, GA
- Milwaukee, WI
- Oklahoma City, OK
- Raleigh, NC
- Colorado Springs, CO
- Kansas City, MO
- Cincinnati, OH
- Virginia Beach, VA
- Tampa, FL
- Minneapolis, MN
- Naples, FL
Flooring is one of the top-performing niches in Alabama, Arizona, Arkansas, Colorado, Delaware, District of Columbia, Georgia and Idaho.
Flooring appointments by state
- Alabama
- Alaska
- Arizona
- Arkansas
- California
- Colorado
- Connecticut
- Delaware
- District of Columbia
- Florida
- Georgia
- Hawaii
- Idaho
- Illinois
- Indiana
- Iowa
- Kansas
- Kentucky
- Louisiana
- Maine
- Maryland
- Massachusetts
- Michigan
- Minnesota
- Mississippi
- Missouri
- Montana
- Nebraska
- Nevada
- New Hampshire
- New Jersey
- New Mexico
- New York
- North Carolina
- North Dakota
- Ohio
- Oklahoma
- Oregon
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- Tennessee
- Texas
- Utah
- Vermont
- Virginia
- Washington
- West Virginia
- Wisconsin
- Wyoming
FAQ
Flooring appointment questions
Do you sell flooring leads or appointments?
Appointments. We generate the lead, qualify it by phone, and book an in-home measure or estimate on your calendar. You pay for the booked appointment, not the raw lead.
Can I set a minimum square footage?
Yes. You set the minimum project size during onboarding and we only book homeowners who meet it.
What cost per lead do you get for flooring?
One of our flooring campaigns produced 30 leads at $50.24 per lead on a $60/day Meta budget. Results vary by market, but that's the range we plan around.
Is $150 per appointment available for flooring?
Yes. If you fund the ad spend directly (minimum $70 per day), the appointment fee is $150 instead of $350.
Ready for appointments instead of leads?
Book a free consultation. We'll check your market, your niche and how many appointments a month your budget supports.