Comparison
Outsourced Appointment Setting vs Hiring an In-House Setter
An in-house setter still needs leads to call. LeadKet brings the homeowners and books them, at a fixed price per appointment.
Trusted by contractors and growing companies
Hiring a setter solves half the problem. Someone calls your leads, but you still need to generate those leads, train the setter, manage their schedule, cover sick days and pay a salary whether the calendar fills or not.
LeadKet combines lead generation and appointment setting. You pay only when an appointment is booked, and no-shows are refunded.
LeadKet vs An In-House Appointment Setter at a glance
| LeadKet | An In-House Appointment Setter | |
|---|---|---|
| Cost structure | Per booked appointment | Salary, benefits and commissions |
| Lead generation | Included | Not included. You still need leads |
| Training & management | Ours | Yours |
| Coverage | A team, not one person | Gaps during time off and turnover |
| Scaling up or down | Adjust volume monthly | Hire or let go |
Case studies
Real numbers from real campaigns
Our latest Meta campaigns for a flooring company and a kitchen remodeler, straight from Ads Manager, plus results from earlier home-improvement work.
Flooring
Flooring Company: 30 Homeowner Leads at $50.24
- 30
- Homeowner leads
- $50.24
- Cost per lead
- $1,507.24
- Ad spend
- $60/day
- Daily budget
Kitchen Remodeling
Kitchen Remodeler: 84 Leads From 4 Creative Tests
- 84
- Homeowner leads
- $33.01
- Average cost per lead
- $21.00
- Best creative cost per lead
- $2,772.46
- Total ad spend
Commercial Roofing: 313+ Inquiries, $3.1M Revenue
Built an inbound system that replaced referral dependence with 313+ project inquiries and $3.1M in revenue.
- Revenue generated
- $3.1M
- Project inquiries
- 313+
Los Angeles Builder: $1.04M in Pipeline
Recovered high-intent local demand from competitors and created an estimated $1.04M in pipeline.
- Est. pipeline impact
- $1.04M
- Project opportunities
- 26
California Solar Installer: 198 Closed Projects
Predictable homeowner demand in one of the most expensive ad markets in the US: 198 closed projects, $4.95M in project value.
- Project value generated
- $4.95M
- Closed projects
- 198
Free consultation
Get a free consultation
Tell us about your business. We'll show you how many booked appointments your market can produce and which plan costs you less.
- 1We review your market, niche and budget within 24 hours.
- 2On a free consultation, we estimate how many appointments you can expect each month.
- 3If it's a fit, campaigns launch and appointments start landing in your calendar.
An In-House Appointment Setter can be the better fit if…
- You already have a strong, steady lead flow.
- You want full control over every call script.
LeadKet is the better fit if…
- You need both the leads and the booking.
- You want costs tied directly to booked appointments.
LeadKet pricing
What you pay with LeadKet
All-in
$350per booked appointment
We fund the ads. You pay only for booked appointments.
You fund the ads
$150per booked appointment
You pay the ad spend (minimum $70/day). We do everything else.
FAQ
Common questions
Can LeadKet work alongside my in-house team?
Yes. Some remodelers keep an in-house person for referrals and repeat customers while LeadKet supplies new booked appointments.
Who confirms and reminds the homeowner?
We do. Appointments are confirmed on the call and reminders are sent before the visit.
More comparisons
Compare other options
- LeadKet vs Angi
- LeadKet vs HomeAdvisor
- LeadKet vs Thumbtack
- LeadKet vs Modernize
- LeadKet vs Pay-Per-Lead
- LeadKet vs Running Google Ads Yourself
Competitor details are based on publicly available information and may change. Check each provider's current terms.
Proof
Real campaigns, real pipelines
Straight from Meta Ads Manager and the CRM pipelines we run for clients: every lead, booked appointment, no-show and won deal is tracked.
Ready for appointments instead of leads?
Book a free consultation. We'll check your market, your niche and how many appointments a month your budget supports.