Pricing
Pay per booked appointment. Nothing else.
$350 per appointment with ad spend included, or $150 if you fund the ads yourself. No agency fee, no setup fee, no retainer.
- No agency fee
- No retainer
- No-shows refunded
- Appointments unique to you
Trusted by contractors and growing companies
All-in
$350per booked appointment
We fund the ads. You pay only for booked appointments.
- Ad spend included
- Campaign setup & management
- Phone qualification of every homeowner
- Appointment booked in your calendar
- No-show refund
You fund the ads
$150per booked appointment
You pay the ad spend (minimum $70/day). We do everything else.
- Ad spend paid by you, from $70/day
- Campaign setup & management
- Phone qualification of every homeowner
- Appointment booked in your calendar
- No-show refund
Case studies
What remodelers get for the money
Our latest Meta campaigns for a flooring company and a kitchen remodeler, straight from Ads Manager, plus results from earlier home-improvement work.
Flooring
Flooring Company: 30 Homeowner Leads at $50.24
- 30
- Homeowner leads
- $50.24
- Cost per lead
- $1,507.24
- Ad spend
- $60/day
- Daily budget
Kitchen Remodeling
Kitchen Remodeler: 84 Leads From 4 Creative Tests
- 84
- Homeowner leads
- $33.01
- Average cost per lead
- $21.00
- Best creative cost per lead
- $2,772.46
- Total ad spend
Commercial Roofing: 313+ Inquiries, $3.1M Revenue
Built an inbound system that replaced referral dependence with 313+ project inquiries and $3.1M in revenue.
- Revenue generated
- $3.1M
- Project inquiries
- 313+
Los Angeles Builder: $1.04M in Pipeline
Recovered high-intent local demand from competitors and created an estimated $1.04M in pipeline.
- Est. pipeline impact
- $1.04M
- Project opportunities
- 26
California Solar Installer: 198 Closed Projects
Predictable homeowner demand in one of the most expensive ad markets in the US: 198 closed projects, $4.95M in project value.
- Project value generated
- $4.95M
- Closed projects
- 198
Free consultation
Get a free consultation
Tell us about your business. We'll show you how many booked appointments your market can produce and which plan costs you less.
- 1We review your market, niche and budget within 24 hours.
- 2On a free consultation, we estimate how many appointments you can expect each month.
- 3If it's a fit, campaigns launch and appointments start landing in your calendar.
Calculator
Which plan costs you less?
Move the sliders to match your business. The calculator compares both plans and shows your cost per sale.
Ad spend on the $150 plan is calculated over 30 days, with a $70/day minimum. How many appointments a budget produces depends on your market and niche.
Estimated monthly result
$150,000
in sold jobs from 6.0 sales
All-in ($350)
$7,000
You fund ads ($150)
$6,000
Lower cost at these numbers
What you pay for
A billable appointment, defined in writing
Before launch, we agree on exactly what a qualified appointment means for your business. Anything outside those criteria isn't booked, so it's never billed.
We bill when the appointment is booked. If the homeowner doesn't show, we refund it. Each appointment is unique to your company and never sold to another contractor.
See how this compares with pay-per-lead and Angi.
Standard qualification criteria
- Homeowner (not a renter) in your service area
- Project type you sell
- Minimum scope or budget you set
- Timeline within your window
- Decision makers available for the appointment
- Confirmed date and time in your calendar
Outside your criteria? It isn't booked, and you aren't billed.
FAQ
Pricing questions
Is there a setup fee or retainer?
No. There is no setup fee, no retainer and no agency fee. You only pay per booked appointment, plus your own ad spend if you choose the $150 plan.
What's the difference between the $350 and $150 plans?
On the $350 plan we pay for the ads and carry the risk. On the $150 plan you pay the ad spend directly (minimum $70 per day) and the per-appointment fee drops to $150. All the work is the same on both plans.
When am I charged?
When an appointment is booked into your calendar. If the homeowner doesn't show up, that appointment is refunded.
Which plan is cheaper?
It depends on how many appointments your ad budget produces in your market. Use the calculator on this page, or ask us on the free consultation. We'll recommend the plan that costs you less.
Are prices the same for every niche and state?
Yes. $350 or $150 per booked appointment, whether you sell kitchens in California or roofing in Ohio.
Can I cap how many appointments I receive?
Yes. You set a monthly volume during onboarding and can change it as your sales capacity changes.
Proof
Real campaigns, real pipelines
Straight from Meta Ads Manager and the CRM pipelines we run for clients: every lead, booked appointment, no-show and won deal is tracked.
Ready for appointments instead of leads?
Book a free consultation. We'll check your market, your niche and how many appointments a month your budget supports.