Comparison
LeadKet vs HomeAdvisor: An Alternative to Shared Leads
If you're tired of paying for leads that three other contractors also called, here's how booked appointments compare.
Trusted by contractors and growing companies
HomeAdvisor built the pay-per-lead model for home improvement: homeowners describe a project, and the request is sent to matching pros who pay per lead. It's now part of Angi.
The common complaint from remodelers is not the price per lead. It's how many leads never answer, were already booked by a competitor, or were never a real project. LeadKet removes that step: our team does the calling and qualification, and you only see homeowners who agreed to an appointment.
LeadKet vs HomeAdvisor at a glance
| LeadKet | HomeAdvisor | |
|---|---|---|
| What you pay for | A booked, pre-qualified appointment: $350 with ads included, or $150 + your ad spend | A lead (homeowner contact details) |
| Exclusivity | Unique to your company | Typically shared with multiple pros |
| Qualification | Phone call: ownership, scope, budget, timeline | Online questionnaire |
| Speed-to-lead burden | Ours | Yours |
| No-shows | Refunded | Lead credit requests, case by case |
| Fees | No setup fee, no retainer, no agency fee | Annual or membership fees may apply |
Case studies
Real numbers from real campaigns
Our latest Meta campaigns for a flooring company and a kitchen remodeler, straight from Ads Manager, plus results from earlier home-improvement work.
Flooring
Flooring Company: 30 Homeowner Leads at $50.24
- 30
- Homeowner leads
- $50.24
- Cost per lead
- $1,507.24
- Ad spend
- $60/day
- Daily budget
Kitchen Remodeling
Kitchen Remodeler: 84 Leads From 4 Creative Tests
- 84
- Homeowner leads
- $33.01
- Average cost per lead
- $21.00
- Best creative cost per lead
- $2,772.46
- Total ad spend
Commercial Roofing: 313+ Inquiries, $3.1M Revenue
Built an inbound system that replaced referral dependence with 313+ project inquiries and $3.1M in revenue.
- Revenue generated
- $3.1M
- Project inquiries
- 313+
Los Angeles Builder: $1.04M in Pipeline
Recovered high-intent local demand from competitors and created an estimated $1.04M in pipeline.
- Est. pipeline impact
- $1.04M
- Project opportunities
- 26
California Solar Installer: 198 Closed Projects
Predictable homeowner demand in one of the most expensive ad markets in the US: 198 closed projects, $4.95M in project value.
- Project value generated
- $4.95M
- Closed projects
- 198
Free consultation
Get a free consultation
Tell us about your business. We'll show you how many booked appointments your market can produce and which plan costs you less.
- 1We review your market, niche and budget within 24 hours.
- 2On a free consultation, we estimate how many appointments you can expect each month.
- 3If it's a fit, campaigns launch and appointments start landing in your calendar.
HomeAdvisor can be the better fit if…
- You do many small jobs and have a dedicated person to call leads instantly.
- You want marketplace visibility and reviews.
LeadKet is the better fit if…
- You want appointments, not phone numbers.
- You want a cost per appointment you can plan around.
- You sell remodeling projects where qualification matters.
LeadKet pricing
What you pay with LeadKet
All-in
$350per booked appointment
We fund the ads. You pay only for booked appointments.
You fund the ads
$150per booked appointment
You pay the ad spend (minimum $70/day). We do everything else.
FAQ
Common questions
Is HomeAdvisor the same as Angi?
HomeAdvisor is part of Angi Inc., and its pro network now runs under the Angi brand.
Why are booked appointments more expensive than HomeAdvisor leads?
Because the work between a lead and an appointment (calling, follow-up, qualification, scheduling, reminders) is done for you. Compare cost per appointment, not cost per lead.
Do you have contracts like HomeAdvisor memberships?
No. There is no agency fee or retainer. You pay per booked appointment.
More comparisons
Compare other options
- LeadKet vs Angi
- LeadKet vs Thumbtack
- LeadKet vs Modernize
- LeadKet vs Pay-Per-Lead
- LeadKet vs Running Google Ads Yourself
- LeadKet vs An In-House Appointment Setter
Competitor details are based on publicly available information and may change. Check each provider's current terms.
Proof
Real campaigns, real pipelines
Straight from Meta Ads Manager and the CRM pipelines we run for clients: every lead, booked appointment, no-show and won deal is tracked.
Ready for appointments instead of leads?
Book a free consultation. We'll check your market, your niche and how many appointments a month your budget supports.