Comparison
LeadKet vs Thumbtack: Leads vs Booked Appointments
Thumbtack charges you when a homeowner contacts you. LeadKet charges you when the appointment is on your calendar.

Trusted by contractors and growing companies
Thumbtack is a marketplace where homeowners browse pros and send requests. Pros pay when they receive a lead, and homeowners often contact several pros before choosing one.
For remodelers who sell bigger projects, the work starts after the lead arrives: calling, quoting a range, and convincing the homeowner to book a visit. LeadKet does that work and hands you the booked visit.
LeadKet vs Thumbtack at a glance
| LeadKet | Thumbtack | |
|---|---|---|
| What you pay for | A booked, pre-qualified appointment: $350 with ads included, or $150 + your ad spend | A lead or contact from a homeowner |
| Competition | None. The appointment is yours alone | Homeowners can contact several pros |
| Qualification | Phone-qualified before booking | Homeowner's request details |
| Best for | Remodeling projects with real tickets | Smaller jobs and quick quotes |
| No-shows | Refunded | Not applicable. You pay for the lead |
Case studies
Real numbers from real campaigns
Our latest Meta campaigns for a flooring company and a kitchen remodeler, straight from Ads Manager, plus results from earlier home-improvement work.
Flooring
Flooring Company: 30 Homeowner Leads at $50.24
- 30
- Homeowner leads
- $50.24
- Cost per lead
- $1,507.24
- Ad spend
- $60/day
- Daily budget
Kitchen Remodeling
Kitchen Remodeler: 84 Leads From 4 Creative Tests
- 84
- Homeowner leads
- $33.01
- Average cost per lead
- $21.00
- Best creative cost per lead
- $2,772.46
- Total ad spend
Commercial Roofing: 313+ Inquiries, $3.1M Revenue
Built an inbound system that replaced referral dependence with 313+ project inquiries and $3.1M in revenue.
- Revenue generated
- $3.1M
- Project inquiries
- 313+
Los Angeles Builder: $1.04M in Pipeline
Recovered high-intent local demand from competitors and created an estimated $1.04M in pipeline.
- Est. pipeline impact
- $1.04M
- Project opportunities
- 26
California Solar Installer: 198 Closed Projects
Predictable homeowner demand in one of the most expensive ad markets in the US: 198 closed projects, $4.95M in project value.
- Project value generated
- $4.95M
- Closed projects
- 198
Free consultation
Get a free consultation
Tell us about your business. We'll show you how many booked appointments your market can produce and which plan costs you less.
- 1We review your market, niche and budget within 24 hours.
- 2On a free consultation, we estimate how many appointments you can expect each month.
- 3If it's a fit, campaigns launch and appointments start landing in your calendar.

Thumbtack can be the better fit if…
- You want a marketplace profile and smaller jobs.
- You can respond to requests within minutes.
LeadKet is the better fit if…
- You want qualified sales appointments.
- You don't have a full-time person to work leads.
LeadKet pricing
What you pay with LeadKet
All-in
$350per booked appointment
We fund the ads. You pay only for booked appointments.
You fund the ads
$150per booked appointment
You pay the ad spend (minimum $70/day). We do everything else.
FAQ
Common questions
Is Thumbtack good for remodeling contractors?
It can work for smaller jobs if you respond fast. For larger remodels, many contractors prefer qualified, exclusive appointments.
Can I switch from Thumbtack to LeadKet quickly?
Yes. There's no contract to break with us. Campaigns usually go live within days of onboarding.
More comparisons
Compare other options
- LeadKet vs Angi
- LeadKet vs HomeAdvisor
- LeadKet vs Modernize
- LeadKet vs Pay-Per-Lead
- LeadKet vs Running Google Ads Yourself
- LeadKet vs An In-House Appointment Setter
Competitor details are based on publicly available information and may change. Check each provider's current terms.
Proof
Real campaigns, real pipelines
Straight from Meta Ads Manager and the CRM pipelines we run for clients: every lead, booked appointment, no-show and won deal is tracked.





Ready for appointments instead of leads?
Book a free consultation. We'll check your market, your niche and how many appointments a month your budget supports.






